Strategy and tactics are two essential elements in achieving success. Strategy focuses on the long-term vision and overarching goals, guiding organizations toward their desired outcomes. It sets the direction and helps prioritize efforts. On the other hand, tactics are the short-term actions and decisions made to implement the strategy. They address immediate challenges, adapting to changing circumstances while staying aligned with the broader goals.
In essence, strategy provides the “what” and “why,” while tactics define the “how” and “when.” The right balance of both ensures an organization can stay focused on its vision while executing effectively day-to-day.